Together, we can make cancer care so much better

Management team

Board of directors

Natalie Douglas

Chair

Dr Toby Basey-Fisher

CEO & Founder

Joanna Smart

Non-Exec, BGF

Neil Cameron

Non-Exec, Parkwalk

Richard Gourlay

Observer, Sussex Place Ventures

Our journey so far

After years of co-development with thousands of cancer patients and healthcare professionals globally, we are now reshaping cancer therapy with Liberty

2015

2016

2021

2022

2023

Entia is founded by Dr Toby Basey-Fisher in response to seeing family members challenges through cancer therapy and his collaborations at Imperial College NHS Healthcare Trust

Entia establishes collaborations with two of Europe's leading cancer centres to develop Liberty. Our work with their patients and healthcare professionals provides unparalleled insights to guide development.

We spend 4 years in various pilots, trials and development activities, including supporting a number of NHS centres over Covid with remote patient monitoring solutions.

We receive backing from leading European investment funds BGF and Parkwalk to support the final stages of development and rollout of Liberty.

The Liberty blood count analyser is evaluated through four major trials involving 1,000s of patients and 5 NHS centres.

The Liberty full blood count analyser is approved for UK launch. In partnership with healthcare providers and leading life-science partners we're able to finally bring Liberty to patients.

Learn more about our story

Our Values

  • Make a diference

    We're a mission driven company with a patient- centric mindset

  • Community

    We value feedback. team building and celebration of achievements

  • Support and Balance

    Support and Balance

    We appreciate empathy and psychological safety, inclusivity and balance

  • Knowledge and growth

    We encourage skill sharing, curiosity and clarity